Category: Identity design and Branding
Role: Graphic design and Illustration
Creative direction: Abhisek Sarda
Bay 15 is a quaintly located resort in Dona Paula, Goa. It houses beautiful wooden cottages on the beach overlooking the Arabian sea. They also have a restaurant offering some authentic Goa sea-food.
I worked on this project during my tenure at Beard Design, Goa.
The idea was to make an identity encompassing a feel of what the resort is about and what it has to offer. We drew inspiration from the scenery - coconut trees, the sea, wooden chalets, beachy environments. What followed was icon based identity which looks petite yet iconic.